TCL Unveils Next-Gen Google TVs with Gemini Model at CES2025

TCL made waves at CES 2025 by unveiling its next-generation Google TVs, powered by the innovative Gemini model. Building on its long-standing partnership with Google, TCL aims to redefine home entertainment with advanced features and smarter integrations, moving beyond traditional television functionality.

Smarter Interactions with Gemini

The Gemini model brings new capabilities designed to enhance how users interact with their TVs. A standout feature is the integration of proximity sensors, which enable the TV to adapt its display as you enter the room. Instead of a static screen, users can access a personalized overview featuring weather updates, family calendars, and the latest news headlines. This dynamic functionality transforms the TV into an active participant in daily routines, seamlessly merging entertainment with utility.

Voice Assistants Evolve

With the upgraded voice assistant powered by Gemini, TCL’s TVs are taking a significant step forward in understanding natural language. The improved AI allows for more complex responses, making it easier to control smart home devices or find detailed information. The inclusion of far-field microphones means users can issue commands from across the room without needing a remote. This hands-free interaction is a practical and intuitive addition to modern smart TVs.

Redefining the Hub for Smart Homes

The Gemini-enabled Google TVs are positioned as more than just entertainment devices—they act as a central hub for managing smart home ecosystems. From controlling lighting to checking security cameras, the TVs integrate seamlessly with other connected devices. TCL and Google emphasize that these advancements mark the beginning of a new era in home entertainment, with the TV becoming an essential part of everyday life.

A Decade-Long Partnership Yields Results

TCL and Google have collaborated on TV platforms since 2015, introducing the Google TV series in 2019. Over the years, TCL has solidified its position as a leader in the segment, holding the title of the number one global brand in Google TV shipments for four consecutive years since 2021. This collaboration continues to push the boundaries of television technology, as evidenced by the Gemini model’s debut.

The next-gen Google TVs with Gemini capabilities are set to launch in 2025, with features rolling out throughout the year. TCL aims to deliver on its promise of creating smarter, more integrated experiences for users worldwide.

Technical Sheet: TCL’s Next-Gen Google TVs with Gemini Model